Beta Testing Industry Survey Report 2016
This report assesses how technology companies are collecting and using customer feedback to improve product success.
Surveying 338 respondents from more than 260 companies, our report takes a look at how companies structure their beta programs, the challenges they face, and the value they see in beta testing their products.
Fragmentation and Diversity
Explore the fragmentation in the beta testing industry, from the respondents' job titles and their involvement in user testing programs to the dozens of terms used to describe the process of beta testing and its tools.
Successes and Challenges
A majority of respondents believe that there is great value in a successful user testing program, but there are challenges across the industry. This report highlights the biggest hurdles and opportunities for success.