The Product Manager's Guide to Understanding Customers
This guide will give you a clear understanding of the user research practices you need to shape your product with customer feedback at every stage of the product life cycle.
What's in the Ebook?
Learn why savvy product managers are adopting customer-driven practices to excel in the world of agile development and continuous delivery.
No formal research training? That's OK. Get familiar with 4 key user research disciplines and how they fuel your product management priorities.
Master the ability to use each different type of customer feedback at the optimal time throughout the product development life cycle.