Public Beta Tests as a Launch Tool

Our free whitepaper looks at the differences between public and private beta tests and shows you how to incorporate public betas into your product launch strategy.

What's Inside

Public vs. Private Beta Tests

They both occur before release, but public and private betas have very different goals, risks, and strategies. We'll help you decide what methods make sense for your situation.

Understand the Risks

There are risks involved with any large scale release. Understanding the hazards of a public beta and how to mitigate them can help ensure a successful product launch.

Develop Your Strategy

Public beta tests have the potential to be powerful marketing tools. This whitepaper is full of practical tips and best practices for making your public beta test a success.

Download the Free Whitepaper